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ABB OPTICAL GROUP Supporting World Sight Day by Donating Portion of Digital Eye Lab Sales to Optometry Giving Sight
CORAL SPRINGS, Fla. (September 13, 2016) – ABB OPTICAL GROUP is raising funds in support of World Sight Day by donating a portion of its Digital Eye Lab sales to Optometry Giving Sight during the month of September through October 13, 2016.
Observed annually on the second Thursday of October, World Sight Day is an international day of awareness designed to focus global attention on blindness and vision impairment.
Optometry Giving Sight's 10th annual World Sight Day Challenge encourages members of the vision care community to make donations or participate in fundraising events in support of eye health projects. This year’s World Sight Day Challenge focuses on the need for effective, sustainable eye health initiatives for children and adolescents.
A World Sight Day Challenge coalition member, ABB OPTICAL GROUP will donate one percent of all Digital Eye Lab sales during its six-week fundraising campaign.
“The World Sight Day Challenge is an important global initiative that ABB Optical is proud to support," said ABB OPTICAL GROUP CEO Angel Alvarez. "We join the optometric community with our Digital Eye Lab fundraising campaign in helping underserved children and adolescents around the world access the eye exams and vision care they so desperately need."
For more information about the company's fundraising campaign, visit ABBOptical.com or DigitalEyeLab.com. For more information about the World Sight Day Challenge, visit GivingSight.org.
"Manufacturers have accelerated their pace of innovation when it comes to multi-focals, which has fueled significant growth,” said ABB OPTICAL GROUP Vice President of Marketing Aaron See. "Better technology means increased success for eye care professionals. Today we are seeing a much broader assortment in the marketplace, with much more to come."
ABOUT ABOUT DIGITAL EYE LAB
A division of ABB OPTICAL GROUP, Digital Eye Lab was founded in 2007 as the first fully automated optical lab dedicated to freeform digital lens fabrication in the United States. Named one of Vision Monday’s Top 20 Labs every year since 2013, DEL has been 100 percent dedicated to digital lens fabrication technology since its founding, producing eyewear that is truly personalized to patients’ needs and lifestyles. For more information, visit DigitalEyeLab.com, “like” Digital Eye Lab on Facebook at Facebook.com/DigitalEyeLab or follow @DigitalEyeLab on Twitter.
ABOUT ABB OPTICAL GROUP
ABB OPTICAL GROUP is a leading provider of optical products in the United States. The company supplies nearly two-thirds of eye care professionals across the country with brand name contact lenses, fully customizable gas permeable and custom specialty soft contact lenses, ophthalmic lenses and more. The company's Digital Eye Lab is a fully automated optical lab dedicated to freeform digital lens fabrication. ABB OPTICAL GROUP also offers practice-building services such as pricing strategy tools, business reviews, annual supply staff training and e-commerce solutions. For additional information, visit ABBOptical.com.